Luv's Brownies

Luv's Brownies is a family-run, San Jose-based bakery founded in 1996 by Andrea Lacy. The company is best known for its signature heart-shaped brownies, which were created following a recipe error during Lacy's time at San Jose State University. The bakery offers a variety of products including brownie cakes, mail-order gifts, wedding favors, and specialized treats such as gluten-free, sugar-free, and protein-packed options. Their offerings also extend to a Cuban Café and dessert truck that operates across Santa Clara and Alameda Counties, serving items like Café Cubano, brownie sundaes, and ice cream sandwiches. The company emphasizes quality, using Guittard Chocolate in their recipes, and is recognized for its unique, personal branding, featuring a logo based on the founder's childhood handwriting.

The company is deeply involved in community initiatives, notably through the Andrea R. Lacy Scholarship Foundation, which provides the Grit Award to students overcoming significant life challenges. Luv's Brownies has earned multiple awards, including consecutive People's Choice Best Sweet titles at the International Hospitality Convention, and has gained national exposure through features on programs like Good Morning America and in publications such as Black Enterprise. Recently, the bakery has reached significant milestones, including celebrating its 30th anniversary and being named an approved supplier for Super Bowl LX, further cementing its status as a resilient and successful enterprise in the competitive Bay Area food scene.