ONE.FIVE

one.five is a Hamburg-based technology company that provides an AI-powered platform for packaging innovation and product development. The company's core offering, the Product Market Fit Compass, leverages proprietary data and AI-driven insights to help manufacturers and brands assess product-market fit, benchmark portfolios against real-world requirements, and accelerate development cycles. By translating complex factors—such as technical performance, regulatory compliance, cost, and consumer acceptance—into data-driven profiles, the platform enables R&D teams to design sustainable and market-ready packaging solutions more efficiently.

This approach helps companies reduce R&D spend and shorten time-to-market by minimizing guesswork in the packaging design process. By balancing sustainability, performance, and price, one.five assists its clients—which include paper manufacturers, packaging converters, and FMCG brands—in navigating the shift away from conventional plastic packaging. The company also develops its own in-house, sustainable packaging materials, such as bio-based, recyclable paper solutions, which are validated for use on standard industrial machinery. Through these efforts, one.five aims to accelerate the modernization of the global packaging supply chain.