Weilong Food Co.

Weilong Food Co., Ltd. is a Chinese snack food company established in 1993, specializing in the research, production, and sale of biscuits, puffed snacks, and spicy food products. Operating from four major production bases in Shandong, Chongqing, and Fujian, the company maintains advanced manufacturing infrastructure, including one of the longest single-unit biscuit production lines in Asia. It manages several proprietary brands, such as Weilong, Aidou, and Crazy Biscuit City, offering a diverse portfolio of nearly 300 products. The company integrates research and development with large-scale manufacturing to provide high-quality, healthy snacks tailored for modern Chinese families.

Beyond its own brand portfolio, Weilong operates an extensive omnichannel distribution network covering over 150,000 retail outlets across China and maintains strong online presence on major platforms like Tmall, JD, and Douyin. The company also engages in OEM manufacturing for notable global and domestic snack brands, including Lays, Three Squirrels, and Bestore, while expanding its reach through international trade in over 20 countries. Its commitment to quality and innovation has earned it recognition as a noteworthy brand, including selection for the People's Good Things Treasure Brand Initiative, reflecting its dual focus on maintaining long-standing classic product lines and developing innovative, health-conscious snacks for current consumer trends.