Enterprise decision support systems
Fresh4cast helps fresh produce businesses plan with confidence, through AI-powered demand forecasting, stock management, grower management, pricing optimisation and supply-demand allocation.
What clients get
- More accurate forecasts and allocation decisions, reducing waste and missed sales. Past projects proved up to 50% reduction in forecast error, 5x improvement in budgeting detail with 10x improvement in responsiveness, and compressing complex allocation processes from hours to minutes. White papers available on request.
- One reliable view of data across growers, packers and retailers, with full traceability.
- Planning tools configured to each team’s workflow, across sites and countries.
Low-risk to adopt
- Two-way integration with your existing ERP and data sources; master data compliance.
- Built-in AI support, connected privately so your data stays your own
- A self-service platform your IT team can configure and extend, so you’re not dependent on us for every change.
- Flexible delivery capacity: resources scale up for rollouts and down afterwards, with no long-term services commitment.
A stable partner Self-funded since 2018 and profitable, with a team that has worked with enterprises in the fresh produce sector for over a decade. Proud to work with clients like BerryWorld, Spreafico, La Linea Verde, Jingold, Angus Soft Fruits
About Fresh4cast
Fresh4cast provides a cloud-based software platform specifically engineered for the fresh produce industry, focusing on demand forecasting, supply chain planning, and business intelligence. The solution is designed to integrate with existing customer workflows without requiring complex installations, utilizing machine learning models to help businesses anticipate market trends, optimize stock levels, and align promotional activities with product availability. The platform is built on core technology pillars that include automated data workflows, integrated data management, and advanced forecasting tools, aiming to improve operational efficiency and decision-making processes for its users.
Founded in 2013 by Sloan Fellows from the London Business School, the company serves the fruit and vegetable sector with a mission to enhance both financial and environmental sustainability. By providing tools that synchronize planning across various levels, Fresh4cast helps companies reduce waste and maximize sales opportunities in a dynamic market. The firm, headquartered in London, has spent over a decade supporting produce businesses by focusing on innovation and cost-effective resource management, offering a secure environment for managing complex supply chain data.
delivered to your inbox.