An eco-friendly hair color solution offering a wide palette from blonde to black through an irreversible reaction with hair proteins. This product ensures vibrant, long-lasting color without damaging hair or compromising safety.
This innovative eco-friendly hair color solution utilizes a unique chemical process to provide a wide range of colors, from blonde to black, by undergoing an irreversible reaction with hair proteins. The formulation ensures that while the color change is permanent, it maintains the integrity of the hair, offering vibrant and long-lasting hues without compromising safety. Its design prioritizes the use of natural ingredients, ensuring that the product is safe and aligns with sustainable cosmetic practices.
Currently at TRL 5, the product has been validated through proof of concept, demonstrating its effectiveness and safety. Further validation for stability and compliance with U.S. standards is planned, aiming to complete this within a year. The team seeks partners for commercialization and registration in the U.S. market, ensuring readiness for broader deployment.
Universidade Tiradentes (Unit) is a comprehensive private university headquartered in Aracaju, Sergipe, serving Northeast Brazil through multiple campuses and distance‑education hubs. Industry engagement is anchored by the co‑located Instituto de Tecnologia e Pesquisa (ITP) and the Tiradentes Innovation Center—providing applied R&D space, labs, and startup incubation—plus an on‑campus health specialties complex that enables clinical training and partnerships. A new Tiradentes TechPark, developed with state and industry partners and financed by FINEP, is bringing company units and R&D teams onto the Farolândia campus while complementing ties with Sergipe’s technology park. Research is supported by competitive Brazilian federal funding, including FINEP, CAPES’ graduate‑program system, and CNPq scholarships. Technology transfer is coordinated through Agitec, the ITP‑linked office for IP protection and innovation services.