EEG, fNIRS and PPG in one headband, reading emotion as a product is used.
Sponsored researchIn marketStartup
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Updated Sept 29, 2026
Personal care analytics covers measuring how a person responds to a product, before they can say so. On Halo, the solutions cover reading a consumer's response, detecting a skin response before it shows, and measuring a scalp. Sign up to search the full network and post your specific need.
Reading a consumer's response
AC
University of Sussex
Functional magnetic resonance spectroscopy, for a neurometabolic signature.
Sponsored researchIn developmentUniversity
SK
Wichita State University
EEG with explainable AI, so the output maps back to a design decision.
Co-developmentIn developmentUniversity
KR
East Carolina University
EEG, fNIRS and eye tracking combined for response to product and packaging.
Sponsored researchConceptualUniversity
PS
West Virginia University
EEG mapped by AI to specific design features of the product.
Co-developmentConceptualUniversity
San Jose State University
fNIRS with EMG, translating a response into a value metric.
Sponsored researchConceptualUniversity
CD
University of California, Davis
Exhaled breath condensate and saliva, read for cortisol and amylase.
Co-developmentConceptualUniversity
RK
Agency for Science, Technology and Research
fNIRS, EEG, ECG, GSR and eye tracking alongside conventional testing.
Co-developmentConceptualUniversity
Loma Linda University
EEG complexity signatures as the read, in place of amplitude at a channel.
Co-developmentConceptualUniversity
YM
Aptasensors in a buccal prosthetic tracking cortisol and oxytocin live.
Sponsored researchIn developmentUniversity
DS
A whole-blood assay quantifying acute stress through immune responsiveness.
Co-developmentIn developmentStartup
Detecting a skin response before it shows
CA
Kansas State University
Laser Doppler flowmetry picking up microvascular response to a surfactant.
In developmentUniversity
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Who is working on personal care analytics
Organizations in personal care analytics
Universities, startups, and suppliers with solutions in personal care analytics.
Personal care analytics organizationsAbout personal care analytics
Almost everything on Halo measures something a person cannot report. Eleven entries decode implicit consumer response through brain and body signals, nine detect a skin change before any irritation shows, and four read a scalp. Self-reported preference is what all of them are written against. On Halo it spans three groups: reading a consumer's response, detecting a skin response before it shows, and measuring a scalp.
Stage of development. Work on personal care analytics on Halo comes mostly from university programs. 43% of the solutions are in market. Co-development and sponsored research are the usual partnering routes, and about 34% of the solutions that state terms offer licensing.
Three trends in personal care analytics on Halo
Eleven platforms decoding the same thing. EEG appears in five entries, fNIRS in four, and they combine with PPG, EMG, eye tracking, GSR, functional magnetic resonance spectroscopy, exhaled breath, saliva and a whole-blood immune assay. Every one of them exists because a consumer panel reports what it thinks it feels, and the brief was to get underneath that.
Irritation measured before it is visible. Nine entries detect a skin change at subclinical level: laser Doppler flowmetry on microvascular response, three optical spectroscopies, a collagen-mimetic beacon that fluoresces where collagen has been disrupted, tape-stripped cytokines, impedance spectroscopy on the stratum corneum. Several name mild surfactant systems specifically, which is a formulation question asked clinically.
Taking the laboratory out. A handheld acoustic device, portable FT-Raman, spectral imaging on a phone, an at-home scalp microbiome swab, saliva biomarkers measured electrochemically, and thermal imaging calibrated up to laboratory reproducibility on a consumer device. What used to need a clinic now runs in a bathroom, and the calibration claim is where each one competes.
219organizations
225solutions listed
63%from university labs
43%in market
Frequently asked questions
What is personal care analytics?
Personal care analytics covers measuring how a person responds to a product, before they can say so. It spans neurophysiological platforms reading implicit consumer response through EEG, fNIRS and biomarkers, instruments that detect a subclinical skin response long before irritation is visible, and scalp and hair measurement including microbiome testing. Consumer goods companies and their research teams are the buyers.
What are examples of personal care analytics?
Three examples of personal care analytics solutions on Halo include:
Which companies and suppliers are developing personal care analytics?
There are 219 organizations with personal care analytics solutions on Halo, 33 of them universities and research institutions. Among them are Brain-Life, University of Sussex, and Wichita State University. Most offer co-development or sponsored research. Sign up to see every organization working in the area and to send them your specific need.
How do I find personal care analytics research partners?
Browsing personal care analytics solutions on Halo is free. Sign up to search the full network and save the ones you want. Post your specific need to get exact matches. Organizations reply directly on the platform.
What are R&D teams looking for in personal care analytics?
Over the past 12 months, R&D teams on Halo have posted these personal care analytics needs:
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